Cloaking is one of the cheapest things you can provide to your
customer, it will cost any SEO firm not more than a couple of
hundred US Dollar to setup these kind of services.
From our experience and opinion it's very dangerous and the
chance that you will get caught is high and not worth the risk.
Cloaking is for people who want to stay in the first pages for
a couple of weeks or months, after they get caught by the search
engines they will get banned and the glory is over.
Cloaking is when you show a page to a Search Engine or crawler
and a different one, to the real visitor.
To build such a page you need to add a lot of keywords and links to that page and try to optimize it for top rankings,
If the spider or bot comes to crawl your server you can show that page but remember most Search Engines will cache a snapshot of your site and this will be displayed if users click on the cache link in the search results.
To do this, you need a special script, this is some kind of
software that you have to install on your server, and this software
will recognize the difference between crawlers, robots and real
human visitors. So, supposed a crawler or spider will come to
visit your web site on the server, the
cloaking script will
identify it as an crawler or spider.
It quickly pulls out this
page, this is the fake page and constructed for the purpose
only to mislead this spider or crawler and presents it.
This trick will put you on the first pages in one of the major
Search Engines but can also cost your credibility.
Every time spiders or bots crawl your web pages they will
use different IP numbers, so its very hard to identify them
every time as they come from proxy servers. The cloaking
script however will do this automatically for you but nevertheless
you need to be up to date at all times and prepared when
the crawler or robots comes in again to visit your web site.
For more detailed information on
Search
Engine
optimization or
Search
Engine submission for your company or web-site,
please contact us by
inquiry
form or
e-mail
us
